From concept to execution: activewear collections designed to move, perform, and connect.
Women's Gym Innovation – Performance Activewear for Strength Training
Men's Hybrid Training – Basketball-Inspired Activewear for Dynamic Movement
Men's Agility Training – Lightweight Activewear Built for Speed and Performance
Women's Active Recovery – Soft-Touch Performancewear for Restorative Training
Women's Hybrid Activewear – Performance Meets Elevated Everyday Style
S Ali, DXB
"Demitra has an incredible eye for fashion and a deep understanding of style. She’s creative, professional, and a joy to work with. Truly one of a kind."